Gogoro to Launch Smartscooter and Gogoro Energy Network in Europe in 2016. Amsterdam first.
Gogoro, the all-electric, Bluetooth-connected smart scooter with swappable batteries has announced its first launch beyond its home market of Taiwan: Europe. The announcement was made at the international motorcycle and scooter show in Milan Italy.
"The greatest challenge of our time is determining how we manage, distribute and experience energy in smarter ways. Many European cities are embracing innovation and new business models to drive a more efficient and flexible energy future. This is why Gogoro is expanding into Europe in 2016," said Horace Luke, co-founder and CEO, Gogoro. "The Gogoro Smartscooter™ EV and Gogoro Energy Network were designed to ignite this urban transition and they are working closely with Amsterdam and other European cities to make the transition to a new energy infrastructure a reality."
As a global leader in urban efficiency and clean energy adoption, Amsterdam has introduced the Amsterdam Smart City (ASC), a unique partnership between companies, governments, knowledge institutions and the people of Amsterdam. "Electric transport is not only the future, but happening right now. The next wave of innovation is the integration of electric vehicles into the energy grid, EV charging and storage will be part of the energy-internet. Gogoro is now bringing scooters to the 21st century and connecting them to the smart energy ecosystem," said Ger Baron, CTO at the City of Amsterdam.
As part of its expansion, Gogoro will be opening a Gogoro Experience Boutique in Amsterdam in the first half of 2016 and additional cities later in 2016. The boutiques will provide hands-on and highly interactive experiences for consumers to learn about the Gogoro Smartscooter™ EV through a curated gallery demonstrating Gogoro's craftsmanship, technology, style and personalization. "The Gogoro model is new for many and when people get to see, hear and experience it, they have the ability to understand the potential in terms of their personal transportation and the positive global impact they can individually have," said Luke.