According to Ars Electronica press release, Drone 100 was »a crazy idea that came out of a hallway conversation inside Intel, and now it has become a reality.« Intel joined creative forces with Austria's Ars Electronica Center in an attempt to set a new world record for the most drones to be airborne simultaneously. And it was an attempt that ended in glorious success.

Intel's vision to fill the sky with a fleet of quadcopters really began on November 4th, 2015 at 17:45 sharp. The orchestra, assembled on the runway to provide the 'background music' for the event, was ready and 100 LED-equipped quadcopters, weighing approxiamately 700-gram each, took off to an altitude of about 120 meters. 

The breathtaking celestial experience that lasted for seven minutes concluded with a 250-meter-wide Intel logo, created in the sky with blinking unmanned drones, flying in a pre-programmed, neatly choreographed formation. As if that wasn't impressive enough, visitiors could feast their eyes on a remarkable light show, synchronized to the sounds of one of the greatest music compositions in human history, the chilling Beethoven's Fifth Symphony.

According to Arc Electronica, an on-site adjudicator from the Guinness World Records made it official - Intel in collaboration with Ars Electronica Futurelab now hold the world record in the category Most Unmanned Aerial Vehicles (UAVs) Airborne Simultaneously.

The Making of Drone 100:

Drone 100: